Leadership
Executive Leadership Team
Experienced leaders with deep technology expertise, guiding Tech Novelty Limited's strategic direction and ensuring exceptional client outcomes.
Abu Taiyab
Managing Director & CEO
Mr. Abu Taiyab is a seasoned professional with over 24 years of leadership experience. He specializes in new business development with his unparalleled techno-commercial acumen and organizational development skills. His career reflects a dynamic blend of leadership, business, and technical expertise sharpened through diverse challenges across various industries. Driven by a passion for continuous learning and growth, Mr. Taiyab thrives in challenging environments that allow him to exercise his skills and make a meaningful impact. His ability to adapt and excel in changing business landscapes has been a hallmark of his professional journey. With a keen interest in navigating cultural and business diversity, he aspires to further his contributions in leadership and management roles, fostering innovation and growth in every endeavor.
Arifur Rahman
Chief Technology Officer
Arifur Rahman is an accomplished technology professional with over 24 years of expertise in IT and telecommunications. Renowned for crafting transformative IT strategies and leveraging emerging technologies like IoT and RPA, he drives innovation and operational excellence. His leadership bridges the gap between technology and business strategy, enabling organizations to achieve sustainable growth in complex environments. A certified PMP®, PRINCE2® practitioner, and ScrumMaster®, Arifur holds an MBA in Finance from IBA, Dhaka University, and a bachelor's in Computer Science from the University of Madras. His career spans key roles, including managing Technology & Service Delivery at Genex Infosys Limited, where his visionary leadership shaped high-performing teams and delivered impactful solutions. Committed to lifelong learning and knowledge sharing, Arifur actively participates in teaching and mentoring initiatives, fostering growth within the technology community. As CTO of Tech Novelty Limited, he continues to champion innovation, strategic alignment, and the advancement of cutting-edge solutions in the rapidly evolving digital landscape.
Rupam Barua
Chief Revenue Officer
Rupam Barua is a target-hardened business development leader and accomplished sales professional with over 24 years of experience across the technology and telecommunications domains. Highly regarded for consistently achieving steep revenue targets, he brings deep domain expertise in Sales, Marketing, and Branding, driving holistic commercial growth. Throughout his career, Rupam has demonstrated expertise in scaling enterprise sales, forging strategic partnerships, and optimizing revenue operations. Prior to joining Tech Novelty, he held pivotal leadership roles at Genex Infosys Limited and Data Edge Limited, where he was instrumental in driving business expansion and building high-performance teams. Known for his collaborative leadership style, Rupam bridges the gap between commercial objectives and customer success, ensuring revenue growth is both aggressive and sustainable. He is deeply committed to mentoring sales leaders and fostering a culture of innovation and accountability. As Chief Revenue Officer of Tech Novelty Limited, Rupam is focused on scaling the company's revenue engine, entering new markets, and delivering exceptional value to clients through cutting-edge solutions in the rapidly evolving digital landscape.
Leadership Philosophy
Driving Excellence Through Experience
Our leadership team combines decades of enterprise technology experience with a passion for innovation and client success. We believe in leading by example, maintaining the highest ethical standards, and fostering a culture of continuous improvement.